It's not that people don't care. We care plenty. But we do the best we can from what we know. And that is part of the problem.
Everyday life is filled with small revolutions. The problem is that we are constantly trying to fight our way into evolution. There is a time to fight, but fighting places barriers between people. And these barriers create misunderstandings, where each person's imagination fills in the blank spaces with what they believe to be the truth.